2015 Nationaler Clean-Up Day

Bravo IGSU for expanding the Swiss National Clean-up Day!  Last year, there were over 300 cleanups throughout Switzerland.

Get ready, because the 3rd Swiss National Clean-up will take place on 11 and 12 SEPT 2015.

Get ready! Sign up.

Be a HERO… Organize a clean-up yourself.

What’s it all about?  Not to clean up other people’s messes.  It’s about behavior change.

Computers copy information.
Humans copy behavior.
Behavior is shown through actions.
In order to copy a behavior, a person needs to SEE an action.
Would you like to change this littering behavior in Switzerland?
Then get out there and SHOW the others the behavior that they should copy.

We urge the organizers of other clean-ups and “Chüüdertage” who have not yet switched the date of their clean-ups to coincide with the National Clean-up to please stop being so stubborn and think of the big picture.  We need CRITICAL MASS to make a change.  The media will not report on 70 people who gather to clean up the side of a road.  However, if a HALF MILLION people in Switzerland are out in the streets and forests and rivers cleaning up the mess, well then… that’s a different story!  That WILL get coverage.  The national media will report it.  Probably international as well.

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